LYF branded handsets soon to launch in India

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In a recent development, Reliance Jio sources have confirmed that they are launching their LYF branded handsets under four different categories – which symbolizes Indian ancient elements. Earth, Water, Fire & Wind – these are the four sub brands which Reliance Gio alleged to build under LYF brand portfolio.

These 4G mobile phones will be available from the INR 4,000 to INR 25,000 and will feature at least options like 4G, Dual-Sim, VoLTE & VoWiFi.

Reliance claims that they have already covered more than 1 lakh villages and more than 18,000 cities with their state-of-the-art 2.5 lakh km fibre optic network and carrying to cover 100% country coverage by the Year 2018.

We expect Reliance Jio to shake indian telecom market in big way and will have head on competition with established players like Vodafone, Idea and Airtel.

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